MEET YOUR MARKETING MANAGER SAMConnect campaigns, positioning and launch deadlines.
Configure this SAM around your business procedures, approved knowledge and connected tools. Start with a focused workflow and expand its responsibilities as the results justify it.
Design this SAMDescription
The Marketing Manager SAM is a Digital Employee for marketing teams. Its job: connect campaigns, positioning and launch deadlines. It works from your approved knowledge, keeps a memory of past conversations and hands decisions to the people you name.
Use cases
- Review commercial goalsHandled by the Marketing Manager SAM and logged for your review.
- plan campaign calendarHandled by the Marketing Manager SAM and logged for your review.
- coordinate briefsHandled by the Marketing Manager SAM and logged for your review.
- report resultsHandled by the Marketing Manager SAM and logged for your review.
How this SAM helps
Review commercial goals → plan campaign calendar → coordinate briefs → report results
Knowledge it needs
Add the procedures, examples and exceptions relevant to this role. Assign an owner to keep that guidance current.
You set the authority
Approve spending, external claims and publication through a human owner
Track the result
Campaign delivery against plan
Emotional intelligence
This SAM includes ANNA's emotional-awareness layer. Sentiment recognition reads tone, words and context so it can slow down for an anxious customer, acknowledge frustration and hand over to a named person when a conversation needs a human touch.
- Powered by ANNA — Advanced Neural Network Architecture
- Directed and governed by your AIM System
- Human approval kept for binding decisions
- Full analytics and audit trail
How to reach this SAM
Reach this SAM — and let it reach your customers and team — through the channels you switch on. Access is scoped to the role and the actions you authorise.
- PhoneConfigured to your procedures, permissions and connected systems.
- SMSConfigured to your procedures, permissions and connected systems.
- AIIT Command CenterConfigured to your procedures, permissions and connected systems.
- Mobile SAM ManagementConfigured to your procedures, permissions and connected systems.
- EmailConfigured to your procedures, permissions and connected systems.
- Web chatConfigured to your procedures, permissions and connected systems.
- WhatsApp BusinessConfigured to your procedures, permissions and connected systems.
- Microsoft TeamsConfigured to your procedures, permissions and connected systems.
- Human handoverConfigured to your procedures, permissions and connected systems.
- Custom channelsConfigured to your procedures, permissions and connected systems.
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Start a conversation about marketing manager.
Tell us what you want to improve. Your enquiry will go directly to the AIIT team in Auckland.